Jay Z and Beyonce are still going to make an obscene amount of money from their upcoming On The Run tour, but Jay Z’s elevator altercation with Solange may make the amount less insane. Yesterday (May 20th), reports surfaced that prices of Jay Z and Beyonce’s upcoming On The Run tour were significantly decreasing on the resale market following the release of the elevator security footage.
Less than 24 hours after security footage of Solange Knowles attacking Jay Z in an elevator surfaced, two additional tour dates were added to the 16 scheduled tour dates. Yesterday (May 20th), Forbes reports that prices for the tickets on the secondary market has dropped by 13.5%.
According to data from ticket resale site Tiqlo, average prices for all On The Run tour dates decreased from $306.22 to $264.73 with three concert dates averaging at $200. Interestingly enough, four days after the tape’s release Buzzfeed reported that the Web’s largest event ticket search engine, SeatGeek, had data that indicated ticket prices for the show dropped by 3.8% from $213 to $203. SeatGeek analyst Connor Gregoire reasoned the drop then was “likely just a part of the normal ebb and flow of the market.”
The On The Run tour begins in a little over a month on June 25th at Sun Life Stadium in Miami, FL; one of the three concerts with an average ticket price of $200 according to Tiqlo.